Comic explains Google Chrome

We’re just back from August holidays, and have arrived back to find  a comic from Google explaining the why and how for their new open source browser called ‘Google Chrome’.

Nice idea.  The comic introduces the Google team working on the product, and then they talk their way through explaining what they are up to with the browser.  The team become characters in the story and get in and interact with the new features of the browser, at their scale, playing with it.  It is a long comic but the way it explains some quite technical concepts is very clear.  Worth a read. Much, much better than a boring FAQ or press release.

Chrome, they say, will be released tomorrow.  We’ll have a bit of a go and see what it means to the web.  I’m hoping for a bit of a revolution as I’m feeling that the browser metaphor is a bit stuck and is holding us back from making and using fully on-the-web applications.

Can you do it?

“I have learned, as a rule of thumb, never to ask whether you can do something.

Say, instead, that you are doing it. Then fasten your seat belt.

The most remarkable things follow.”

Julia Cameron in The Artist’s Way

Find out about our blog & social media coaching and courses here.

Everyone’s Blogging

These slides from the training session for the Brighton & Hove Chamber of Commerce last week. Let me know if you want us to come to your event or run a bespoke event or Masterclass.

More details on our Social Media for Good course soon (looks like next date will be Oct 3 in Brighton).

Covers a bit of an introduction to social media and blogging, plus some questions to get you thinking about your own context, opportunities and challenges.

Some good thinking in the room and animated conversations. Quite a few organisations ready to get blogging and exploring integrated social media in more depth.

A few of you made pledges are you walked out the door about your goals and intentions, so let me know how you get on!
Thanks to all for your warm feedback and to those who helped make it a positive event, especially Lorraine Bell (BCP), Tania “Radiance” Fullerton (Brighton Steiner School) and Fay McDonald.

Email Marketing Masterclass

21 August, 2008
6:30 pm	to	8:30 pm

One of our special Nodestone colleagues Mr Jim Callender is running a session soon that can’t be missed. Well, except by us as we will be swanning around in France having a well earned break!

For those of you who will be around, do get along. Email is one of the most tried and true, low cost and high response online marketing / social media tools to use. Do it well, and it might even go viral.

Jim will be co-presenting with the now-famous pure360 - total email marketing solution people. Great resources available on their site.

Thursday 21st August, 18:30 - 20:30

Payment by donation to The Werks.

Full details and register here.

Twitter stumbles, and there goes the neighbourhood

Witness the emotional committment of Twitter users.  Wow, people love it, really want this thing to work, and really love to moan about it as the fail whale displays more and more often.

Twitter looks back on track after a shaky few days back there, which shows that all is not well in microblogging land, and there’s something wrong with the microblogging model, but that’s a topic to take up later.

Having Twitter get slow, turn off features, or just not respond has started to get really annoying.   We’re inclined to include Twitter as an emerging tool to use to build and attract community. But without stability, it’s not going to work predictably . How can we recommend building twitter into a social media campaign?  Well, we can’t really.  Or we have to accept Twitter as a somewhat flaky, sometimes useful tool.

And worse, with Twitter going up and down, there goes the neighbourhood.  People pick up and leave to one of the fifty other microblogging services that are growing up in the shadow of twitter and waiting for users to fall out of the Twitter tree.

Trouble.  We’re never going to find each other if we’re spread across tens of different services.

But then again, we want Twitter, in its lovely cuteness, to work.  But that makes it a monopoly with a secret or currently secret business model.

Tricky.

So, my big needs in microblogging are:

1. I want something reliable that works
2. I want something that accesses most people (that want to be involved)
3. I want it to be long term sustainable, not a monoculture or monopoly with a secret business model

To meet these three, we’re going to need to do some internet-level architecture work to support microblogging and ambient status.  Basically, we’re going to need to:

1. Develop some standards for microblogging messaging
2. Develop standard ways to connect microblogging services together
3. Allow users to migrate from one service to another easily– and use more than one service at once
4. Ensure some level of reliability in messsaging
5. Make sure the whole thing can scale up to the current level of global SMS usage and beyond

This looks a lot like what we have for the internet email architecture.  It took a long time to get organised, and it has some problems, but it is a mostly universal service with lots of servers, providers and clients.

There are a bunch of people talking about these sorts of standardisation. I’ll review the efforts in a later post and see where we are headed.  My guess this is going to take a while and we are going to have some early-adopter pain in the meantime.

Key point:  At some point Twitter is going to have to open up and interwork with other microblogging services.  And that is the moment, in my opinion, when they will really succeed.

Why I Love Social Media

Sometimes (like now) I am up late tapping away, when I could be back in bed with Ian McEwan - or my husband at least. I start wondering why I’m so big on this social media stuff. Well here’s a response I wrote to a post on Will McInnes’ blog that reminds me why.

It started a long time ago.

On writing (& social media)

When I read this, I also include social media (eg. blogging / photo sharing / social networking).

Commentators like Clay Shirky and Charles Leadbeater tend to be a bit snobbish when it comes to acknowledging the inherent human need to be heard, to share, to tell our stories.

Lawrence Sanger told me he was worried about non-experts getting together to construct their own knowledge. But he would say that.

I say - do it! Experts be damned. Speak your truth, and find others that share it.

[[ Just be careful about checking the facts that really matter. Which is not what we are talking about here anyway. The subjective realm is far vaster than many wish to acknowledge.]]

Writing is egalitarian; it cuts across geographic, class, gender, and racial lines… vice presidents of insurance agencies…factory workers…lawyers, doctors, gay rights activists, housewives, librarians, teachers, priests, politicians…

We all have a dream of telling our stories – of realising what we think, feel and see before we die. Writing is a path to meet ourselves and become intimate.”

Natalie Goldberg in Writing Down the Bones

Orwell on sincerity

The great enemy of clear language is insincerity

When there is a gap between one’s real and one’s declared aims, one turns as it were instinctively to long words and exhausted idioms, like a cuttlefish spurting out ink.

- George Orwell

…

Added 9 July

This post has sparked some intriguing debate. Makes me want to suggest people read Mother Tongue by Bill Bryson. And of course Natalie Goldberg’s Writing Down the Bones and Manjushvara’s Wolf at the Door.

Any other recommendations?

The Essence of Authentic - Dialogue

“Dialogue.. the art of thinking together.”

“A dialogue can be among any number of people, not just two. Even one person can have a sense of dialogue within himself, if the spirit of dialogue is present.”

“Dialogue … a stream of meaning flowing among and through us and between us. This will make possible a flow of meaning in the whole group, out of which may emerge some new understanding. It’s something new, which may not have been in the starting point at all. It’s something creative. And this shared meaning is the “glue” or “cement” that holds people and societies together”.

“The object of a dialogue is not to analyze things, or to win an argument, or to exchange opinions. Rather it is to suspend your opinions and to look at the options – to listen to everybody’s opinions, to suspend them, and to see what all that means.”

“Take part in truth.”

David Bohm, “On Dialogue”

“He’s one of my scientific gurus.”

HH The Dalai Lama in the foreward to On Dialogue.

Mark “SCIP” Walker on Internet Fundraising

Mark Walker from SCIP has long been supporting local charities and communities with IT services. Not just through all the work SCIP does in information and computer technologies, but also via the very happening SCIP group email list, which brings people together all around the South Coast.

If that’s not enough, Mark is now researching how to help local charities raise funds via the internet, including a bunch of region specific resources. That’s all part of his role as ICT Champion  for the south east of England.

Read his post on this and the rest of his blog here.

We like lots of the same stuff (To Kill a Mockingbird and Atonement for a start), so it’s great to have found you Mark. Don’t you just love social media for short cutting all that “getting to know you” stuff. I think you can tell a lot about a person by the music/books/films that inspire them.

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